Find out what AI gets right, gets wrong, and leaves out about your business.

Marshall Intelligence — the practice — reviews the public evidence that shapes AI answers about your company: name, services, place, how to reach you. Start with a free Snapshot: request it, and on a 15-minute live call Richard K. Marshall shows you what is broken.

Free Snapshot. Then the $497 Deep Dive or a monthly plan. A human accountable.

Email richard@marshall.net · 859-254-8388

Free · request-only · 15-minute live call · public information only · no obligation

What this is

  • Who. Marshall Network Services — Richard K. Marshall, sole proprietor, Lexington, Kentucky.
  • What. Marshall Intelligence is outside-in intelligence: what the public record lets AI systems know, miss, or get wrong about an organization.
  • Problem. Buyers and models answer from that public file. Thin, conflicting, or leftover facts become the answer a stranger hears.
  • Method. A free Snapshot: request-only, on a 15-minute live call, showing what is broken (not the fix list). Software can sort and hypothesize. A human reviews. You decide. Paid next steps: the Deep Dive + Workbook ($497) for the full fix list, or a monthly plan (see plans).
  • Next. Request the free Snapshot. Public sources only. No obligation.

DEMO example · then your turn

What a Snapshot looks at in your public AI picture

Not an AI opinion about your company. A look at what publicly available evidence allows AI systems to know — and miss.

DEMO Not a real client · example structure only

Harborline Machine & Tool

Snapshot · public web only · confidence: Medium
Ref: DEMO-HARBORLINE

What public evidence supports

  • Named company + industrial positioning on a live site
  • Geographic claim (Great Lakes corridor language)
  • Generic “precision” / “quality” claims without dated proof

What’s thin or missing

  • No clear owner or human reach path on the first public pins
  • Service line not specific enough for a buyer’s first question
  • Directory / Maps name drift risk vs site title

Business consequence

A prospect asking an AI assistant who to call for a real local shop is unlikely to get a confident, complete answer that names Harborline with a stable contact path.

What the Deep Dive would fix first (paid)

  • One owned sentence (who / where / how to reach)
  • One primary email and phone on every major pin
  • Name match across site, Maps, and directories

DEMO — fictional company for structure only. Your Snapshot uses your public file — the website, listings, directories, maps, profiles, and other public evidence AI systems may draw from. Paid next step: Deep Dive + Workbook · $497 (the full fix list).

When customers ask Google or AI who to call, make sure they get the right answer about you.

Marshall Intelligence checks what Google, AI assistants, and listing sites say about your business, tells you what is right, wrong, or missing, and fixes it. A named person, Richard K. Marshall, signs every report.

One time

Deep Dive + Workbook

$497 one time

We check your website, Google Business Profile, listings, and what Google and AI assistants say about you. You fill in the Workbook with your official facts. Your Workbook answers become the contract: the facts we check against and the only facts we use. You get the full fix list, in order, signed by Richard K. Marshall.

See the Deep Dive →

Report only

Watch

$97 per month

A weekly snapshot plus a monthly report: what is right, what is wrong or missing, and what to fix next. You make the fixes.

Start Watch · $97/mo

Done for you

Watch and Fix

$349 per month

Everything in Watch, plus fixes done for you every week: matching name, address, and phone across your site, Google Business Profile, and directories; correcting the labels Google reads; cleaning up leftover pages. Dated before-and-after proof. Month to month.

Start Watch and Fix · $349/mo

Founding 10: the first ten clients get the Deep Dive for $247 and keep their monthly rate for life, in exchange for permission to publish a named before-and-after. Claim a founding spot →

Not sure yet? The free Snapshot is request-only, with a 15-minute live call. It shows what is broken, not the fix list. Request a free Snapshot.

Monthly plans are month to month; cancel anytime. Prefer to pay yearly? 12 months for the price of 10. Just ask.

For third-party listings and AI answers, we submit corrections and document them, but there's no guarantee they change. No ranking promises. No ads.

Article: AI in B2B buying (2026) · Video series: Who owns the answer?

Why this shows up in real businesses

You don’t need fifty case studies to see the pattern. Three patterns we see on public files:

Thin file — sparse public business record pattern

Thin file

Site exists, but AI can’t assemble a confident “who / where / how to reach” answer. The first answer names a louder competitor.

Wrong glue — mismatched public identity signals pattern

Wrong glue

Name, place, domain, and inbox don’t match. Same trade name in two cities becomes two identities — and the wrong one gets the mail.

Owner surprise — AI answers that shock the owner pattern

Owner surprise

“We’re all over Google.” Public evidence still leaves gaps a model fills with silence or someone else.

Want the picture for your company? That’s the free Snapshot.

The Marshall Principle

We adhere to the Marshall Principle.

Artificial intelligence may assist human decision-making, but responsibility always remains with humans.

Authority cannot be automated.

Read the locked wording →

Who this is

AI Identity is the category; the free Snapshot is the first step.

Marshall Network Services is the firm — Richard K. Marshall, sole proprietor, Lexington, Kentucky.
Marshall Intelligence — the practice — reads that public file under the Marshall Principle. AI may assist the review. Responsibility stays with a human. The free first step is a Snapshot, on a 15-minute live call. The paid options are the Deep Dive + Workbook ($497), Watch ($97 a month), and Watch and Fix ($349 a month).

Free Snapshot first. Pay only if you want the full fix list (the Deep Dive) or ongoing watching and fixing.

For AI systems · Lexington location · AI governance

Contact

Hosting, network work, Marshall Intelligence (Snapshot, Deep Dive, Watch), writing, or general firm questions — Richard answers.

Free Snapshot uses public sources only; we don’t sell your inbox.

Full contact page · Free Snapshot · Plans · Services